cptau 140 Posted July 11, 2015 Share Posted July 11, 2015 I remember a story about someone at the 1972 Olympics asking where in the world the country Adidas was since they had so many athletes competing in the games. Now Nike has done even better. They decided what colors a US team will wear, meaning the Nike corporate colors. http://nypost.com/20...r-at-world-cup/ That brings us to Sunday. If we didn’t know better — or worse — we would have wondered why all those U.S. women’s team fans in Vancouver were wearing red, white and blue, and waving red, white and blue flags. Their team, after all, was dressed in black, white, and neon green and yellow. Yet again, what once would have been out of the question, impossible — a U.S. national team in a uniform other than red, white and blue — was achieved, as the women’s team operates under Nike’s money orders. Still, why would Nike want the U.S. team to wear anything but red, white and blue? Why would the U.S. Soccer Federation not insist that whomever it sells its soul and soles to, the team wear the nation’s colors? Yet, despite what was painfully and curiously obvious to everyone over the U.S. team’s last two games, FOX and its battalion of commentators chose to play stupid and play us for stupid. Not a peep as to why the team that appeared in weeks of FOX graphics as red, white and blue betrayed the nation’s colors? Nike buys everything, including TV’s silence, while flaunting its ownership of everything from college teams, to AAU teams, to pro teams, to U.S. national teams, to the hearts and minds of poor kids who are told they’re nothing without overpriced, Third World-made Nike status-symbol sneakers. Nike shoves it in everyone’s face: “Look! We can make the Blue Devils and Scarlet Knights wear black. We can mess with nations’ colors, force national teams to wear colors we’re selling. Red, white and blue? Don’t be a sap!” Tuesday, the U.S. players made the TV rounds wearing their Nike-issue, swoosh-logoed champions’ black T-shirts. Michael Jordan and Scottie Pippen after the Dream Team won the gold medal in the 1992 Olympics. But this ship sailed long ago. The Nike-indentured 1992 Olympic Dream Teamers — Michael Jordan, Charles Barkley stood out — used American flags as shawls during the medals ceremony, so as not to be seen in a Reebok-logo uniform. So on we go. Progress. Modern times. Sunday’s soccer match made enormous national ratings, which is particularly noteworthy as it began at 7 p.m., and ended just after 9. That defies the modern tenets of MLB, the NCAA, the NBA and their money-partnered networks who years ago decreed that even weekend championship games must begin deep into the night — ostensibly for the viewing good of all, even if half fall asleep. In fact, Sunday’s monster-rated game ended before NBA and NCAA basketball and football championship games even begin! Sunday, anyone and everyone, Hempstead to Honolulu, who wanted to watch that game — no fear of losing it to sleep or a school/work night, no age limits — was able to, and in full. But that’s not going to change anything. Common sense and common decency have become anomalies, lost to Chaplin’s still-turning, grinding, churning wheels of Modern Times. Three cheers for the black, white and neon yellow and green! Especially the green. Link to comment Share on other sites More sharing options...
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